Buffalo Wild Wings strikes a blow against Popeyes with its new menu item – The big change it has made to compete for the title of best wing spot in the country

Wing Chain launches Spicy Chicken Dippers and revives its Pick 6 deal to take on Popeyes in the battle for America’s best chicken.

Modified on:
August 20, 2025 8:42 pm

Buffalo Wild Wings, known to fans as B-Dubs, has long been a favourite spot for crispy wings, cold drinks, and unbeatable game-day vibes. Ranked fourth place in a recent taste test for best fast-food wings, the chain continues to prove why it’s a go-to destination for chicken lovers.

Now, Buffalo Wild Wings is raising the bar once again, going head-to-head with Popeyes in the battle for America’s best chicken.

Buffalo wild wings introduces spicy chicken dippers

Popeyes may have launched its own Chicken Dippers earlier this summer, but Buffalo Wild Wings is coming in hot with its brand-new Spicy Chicken Dippers.

These bite-sized pieces of crispy chicken are marinated in the restaurant’s signature Desert Heat dry rub, giving them bold flavor in every crunch. And they’re not alone on the menu — they come with a brand-new dipping sauce called the B-Dubs Dip, made from a tasty mix of honey barbecue, honey mustard, and Buffalo sauce. The result? A sweet, spicy, and tangy kick that pairs perfectly with the new dippers.

The return of the pick 6 deal

Alongside the Spicy Chicken Dippers, Buffalo Wild Wings is bringing back one of its most popular deals — the Pick 6 for $19.99.

Here’s how it works:

  • Choose two entrées: 10 boneless wings, three Spicy Chicken Dippers, or an All-American Cheeseburger.
  • Choose two sides: classic fries, tots, or wedges.
  • Choose two drinks: soda, iced tea, or other fountain beverages.

For those who want to level up, you can swap in premium entrées like:

Whether you’re dining in with friends or picking up takeout for a night in, this deal makes it easy to mix and match your favorites without breaking the bank.

A menu that keeps evolving

This is not the first time Buffalo Wild Wings has spiced up its menu. Just last month, the chain launched a limited-edition Mountain Dew mixed beverage — a refreshing citrus-beer hybrid. And earlier this summer, it even partnered with Slim Jim to release two snack flavors inspired by its iconic wing sauces in grocery stores.

The new Spicy Chicken Dippers continue that tradition of innovation, giving customers new reasons to stop by and try something different.

Why  this is a direct challenge to popeyes

Popeyes has dominated the fast-food chicken wars since its famous sandwich debuted in 2019. Now, its new Chicken Dippers are trying to capture snack-sized chicken lovers too. But Buffalo Wild Wings isn’t backing down — its Spicy Chicken Dippers are designed to compete directly with Popeyes’ offering, giving customers bold flavor and a satisfying crunch they already expect from B-Dubs.

Plus, with the Pick 6 deal returning on August 20, Buffalo Wild Wings is offering value that’s hard to beat. Add in the exclusive perks of the Buffalo Wild Wings Rewards program — from free desserts to discounted chicken sandwiches and even bottomless wings — and it’s clear the chain is stepping up its game.

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Where to try the new items

The Spicy Chicken Dippers and Pick 6 for $19.99 deal launch at all Buffalo Wild Wings locations on August 20. To find your nearest B-Dubs, check the Buffalo Wild Wings website or download the app.

Whether you’re a longtime fan or new to the chain, now’s the perfect time to grab your friends, try the new menu items, and see if Buffalo Wild Wings really has what it takes to dethrone Popeyes as the king of chicken.

Emem Ukpong
Emem Ukponghttps://polifinus.com/author/emem-uk/
My journey to becoming a writer has been shaped by both science and finance. I began with a Bachelor's degree in Biochemistry, but I found myself drawn to the economic and financial sphere. I have collaborated with various organizations, creating articles and blogs about these essential topics. Currently, I cover financial trends, economic updates, and social welfare topics for Polifinus, ensuring that our content reaches those who need it most.

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