If you’ve ever wished your favourite peanut butter cup and your go-to chocolate cookie could become one—well, your wish just came true. Oreo and Reese’s have officially teamed up to launch not one, but two mouthwatering treats that are sure to have snack lovers rushing to store shelves this fall.
Announced on Wednesday, July 30, 2025, the two iconic brands are rolling out a double delight: the Reese’s Oreo Cup and the Oreo Reese’s Cookie. Both products are described by the companies as a “two-way delicious mash-up between America’s No. 1 candy and No. 1 cookie,” and they promise to be a treat unlike anything you’ve tasted before.
What exactly are these new snacks?
Let’s break it down.
The Reese’s Oreo cup
Think about the creamy, peanut-buttery goodness you already know and love in a Reese’s cup, but now combined with chunks of Oreo cookies. This novel treat comes with milk chocolate and white crème, all blended with that classic Reese’s peanut butter—and yep, it’s filled with crunchy Oreo cookie chunks.
The Reese’s Oreo Cup comes in a variety of sizes, such as king size, regular, and miniature cups, which allow you to eat on your terms (to share or not to share).
The Oreo reese’s cookie
And now on to cookies. The Oreo Reese’s Cookie layers the classic Oreo chocolate sandwich cookie with Reese’s peanut butter-flavoured crème, once more mixed with crushed-up Oreo crumbs, so there is a second crunch of chocolate sandwich in there. It’s salty, sweet, crunchy, and smooth—all at once.
If you love both brands, this cookie might be your new favourite thing to chew on.
When can you buy them?
Good question. Here’s the scoop.
Both Reese’s Oreo Cup and Oreo Reese’s Cookie will go on preorder starting from August 18, 2025, exclusively on The Hershey’s Store site.
Deliveries of presale orders begin the week of September 2, so early registration will be among the very first in the country to get a taste of the new snacks. You can even sign up for early access as early as July 30, putting you in front of the snack craze.
Then, starting in September 2025, both lines of product will start to appear on store shelves at retailers across the United States.
A permanent treat or limited-time only?
Here’s the best part—Reese’s Oreo Cups will be a permanent addition to the Reese’s lineup. That means you’ll be able to find them long after the excitement of the initial launch dies down.
And for the Oreo Reese’s Cookies, they’ll initially be available while supplies last in September, but don’t fret—they’re here to stay! Oreo already officially announced that the cookies will be back as a permanent line in January 2026 as part of the Oreo product line.
So if you can’t get them this fall, don’t panic—you’ll get another chance in the new year.
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What the brands are saying
Michelle Deignan, U.S. Vice President of the Oreo brand, certainly does sound excited about this union.
“This alliance redefines what it takes to be a snack leader by capitalising just what our fans are demanding,” she wrote in a statement.
“As a 110+ year-old company, we’re constantly searching for ways to disrupt the snacking category. What better way to show our fans that we’re paying attention to their evolving snacking habits than to partner with the Reese’s brand to bring the collab of their dreams to life?”
It’s clear that companies aren’t doing it for philanthropic reasons—though it must be all sorts of thrilling—their actual response is to what snack lovers are crying out for: stronger flavour, increased innovation, and new combinations of their beloved ingredients.
The snack partnership trend
This latest Oreo x Reese’s duo is the latest example of a sizzling food commerce trend in which large brands are coming together to create unique, buzzworthy products.
- From Doritos-flavoured beef jerky to ice cream mashups and cereal-inspired snack bars, brands are finding that consumers aren’t merely hungry for nostalgia—they’re starved for new, exciting experiences. And let’s face it: there’s something pleasant about watching your favourite brands crash into each other.
They will be found in high-end stores throughout the United States, but which ones exactly haven’t been announced yet. Based on past releases, you can likely find them in the likes of:
- Walmart
- Target
- Walgreens
- CVS
- Kroger and other major grocery store chains
They’ll likely be tucked away in the candy section or at checkouts, where all those mediocre delicious little things are lining up to burst out.
Why this collab matters
While it appears to be merely a convenient-to-consume treat, this product launch packs a punch beyond a fleeting sugar rush. It’s the union of two of the country’s go-to snack brands together, balancing taste, texture, and brand affection within a single bite.
It also speaks to the way that brands are adapting to changing consumer trends. Consumers want innovation, but they also want familiarity. The Reese’s Oreo Cup and the Oreo Reese’s Cookie are both new flavours, but you already know you’re going to love them.
Mark your calendar
In brief, here is your cheat sheet to the snack launch:
- Presale starts: August 18, 2025 (online at The Hershey’s Store)
- Shipments begin: Week of September 2, 2025
- In stores everywhere: September 2025
- Reintroduction of Oreo Reese’s Cookies: January 2026
- Stay here: Here to stay, Reese’s Oreo Cups!
Snack happy!
Team Peanut Butter, Team Chocolate Cookie—your moment has finally arrived. Reese’s and Oreo are spoiling fans with not one, but two reasons to celebrate this fall. Grab them for movie night, school lunch, or just because—it’s the perfect mash-up we never knew we needed, but now we completely can’t wait to get our hands on.
Just a heads up: when you do manage to find them, you probably want to buy more than a single pack. These are going to fly off the shelves in an instant.
So date mark the day, put the reminder in, and prepare for your sweet tooth—snack history is about to be made.
